في عالم السياسة والإعلام لا شيء يمرّ صدفةً، كل خطاب، كل تغريدة، كل تصريح، يحمل خلفه حسابات دقيقة. وحين نضع المعادلة التي تقول: «سردية ضد السعودية + شيك = ضرب العقد الاجتماعي السعودي» تحت المجهر، سنكتشف أن وراءها منظومة كاملة من الأدوات والوسائل التي تُدار في الخفاء لاستهداف تماسك الداخل السعودي.
السردية ليست مجرد أداة إعلامية أو حيلة لغوية؛ السردية كلمة جامعة تختزل وراءها أموالاً وخططاً وأجندات ومهام وأنشطة ومشاريع وبرامج تدريب، وغير ذلك من الوسائل التي تُدار كحملة متكاملة.
أي أن «السردية» حين تُطلق ضد دولة بحجم السعودية، فهي ليست جملة عابرة، بل مشروع كامل يراد به ضرب صورة الدولة وإضعاف ثقة المواطن.
وحين تُبنى هذه السردية على أسس عاطفية أو شعارات براقة، فإنها تستدرج من لا يملك أدوات التحقق إلى مربع التشكيك.
لكن السردية وحدها لا تكفي، فالدعاية تحتاج إلى تمويل.. وهنا يأتي دور «الشيك»؛ أي المال السياسي والإعلامي الذي يموّل المنصات والكتّاب والمغردين، ويضمن استمرار إنتاج المحتوى المعادي.
المال لا يشتري الأفكار فحسب، بل يشتري أيضاً «الأصوات» و«التوقيت» و«المنصات»، ليصبح التضليل صناعة كاملة.
العقد الاجتماعي السعودي قائم على البيعة، وبلا شك هو معادلة واضحة: الدولة توفر الأمن والاستقرار والنهضة، والمواطن يمنح الولاء والدعم والثقة. هذه المعادلة الفريدة هي التي جعلت السعودية صامدة أمام أعتى الأزمات. وحين يُراد ضرب هذا العقد، فإن السردية الممولة بالشيكات تصبح وسيلة رئيسية؛ لأنها تسعى لخلخلة الثقة بين المواطن والدولة.
الأبعاد الخفية لهذه المعادلة:
1- التوقيت: الحملات غالباً تأتي متزامنة مع إنجازات أو قرارات كبرى؛ بهدف حرف الأنظار من النجاحات إلى نقاشات جانبية.
2- التوزيع الجغرافي: غالبية الأصوات المحرّضة ليست من الداخل السعودي، بل من خارج الحدود، ما يكشف عن بعد خارجي يحاول التدخل في معادلة الداخل.
3- اللعب على العواطف: التركيز على قضايا حساسة (دينية، اجتماعية، اقتصادية)؛ لتوليد انفعالات قد تضعف ثقة المواطن بمؤسساته.
4- التضخيم الرقمي: استخدام آلاف الحسابات الوهمية لتكبير حجم السردية حتى تبدو كأنها رأي عام حقيقي.
قوة الدولة السعودية أنها تفهم هذه الألعاب جيداً، المواجهة لا تكون فقط بالرد الإعلامي، بل بتعزيز الإنجازات على الأرض، وتكثيف التواصل المباشر بين القيادة والشعب، ودعم الشفافية الوطنية بمشاريع ملموسة.
المواطن، بدوره، يدرك أن العقد الاجتماعي ليس نصاً مكتوباً، بل تجربة حيّة عاشها جيلاً بعد جيل، ولا يمكن لسرديات مدفوعة أن تزعزعه.
المعادلة التي تبدو بسيطة: (سردية + شيك)، تحمل في طياتها مشروعاً أكبر يهدف لضرب الثقة السعودية السعودية.
لكن ما يغيب عن صانعي تلك المعادلات أن المملكة تمتلك معادلة أقوى وأبقى: (قيادة + شعب + مشروع وطني = حصانة مطلقة ضد أي سردية مدفوعة).
عبداللطيف آل الشيخ
سردية ضد السعودية + شيك = ضرب العقد الاجتماعي السعودي
7 سبتمبر 2025 - 00:05
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آخر تحديث 7 سبتمبر 2025 - 00:05
تابع قناة عكاظ على الواتساب
In the world of politics and media, nothing happens by chance; every speech, every tweet, every statement carries behind it precise calculations. When we put the equation that states: "Narrative against Saudi Arabia + Check = Hitting the Saudi social contract" under the microscope, we will discover that behind it lies a complete system of tools and means that are managed in secrecy to target the cohesion of the Saudi interior.
The narrative is not just a media tool or a linguistic trick; the narrative is a comprehensive term that encapsulates behind it money, plans, agendas, tasks, activities, projects, training programs, and other means that are managed as an integrated campaign.
Thus, when the "narrative" is launched against a country the size of Saudi Arabia, it is not a passing statement, but a complete project aimed at undermining the state's image and weakening the citizen's trust.
When this narrative is built on emotional foundations or flashy slogans, it lures those who lack verification tools into a realm of doubt.
But the narrative alone is not enough; propaganda requires funding... and here comes the role of the "check"; that is, the political and media money that finances platforms, writers, and tweeters, ensuring the continued production of hostile content.
Money does not only buy ideas; it also buys "voices," "timing," and "platforms," turning deception into a complete industry.
The Saudi social contract is based on allegiance, and without a doubt, it is a clear equation: the state provides security, stability, and development, while the citizen grants loyalty, support, and trust. This unique equation is what has made Saudi Arabia resilient in the face of the toughest crises. When there is a desire to undermine this contract, the narrative funded by checks becomes a primary means; because it seeks to disrupt the trust between the citizen and the state.
The hidden dimensions of this equation:
1- Timing: Campaigns often coincide with major achievements or decisions; aimed at diverting attention from successes to side discussions.
2- Geographic distribution: The majority of inciting voices are not from within Saudi Arabia, but from outside its borders, revealing an external dimension attempting to intervene in the internal equation.
3- Playing on emotions: Focusing on sensitive issues (religious, social, economic) to generate reactions that may weaken the citizen's trust in its institutions.
4- Digital amplification: Using thousands of fake accounts to enlarge the size of the narrative until it appears as if it is a genuine public opinion.
The strength of the Saudi state lies in its understanding of these games well; the confrontation is not only through media responses but also by enhancing achievements on the ground, intensifying direct communication between leadership and the people, and supporting national transparency with tangible projects.
The citizen, for his part, realizes that the social contract is not a written text, but a living experience that has been lived through generations, and that paid narratives cannot shake it.
The equation that seems simple: (Narrative + Check), carries within it a larger project aimed at undermining Saudi trust.
But what is absent from the makers of those equations is that the Kingdom possesses a stronger and more enduring equation: (Leadership + People + National Project = Absolute immunity against any paid narrative).
The narrative is not just a media tool or a linguistic trick; the narrative is a comprehensive term that encapsulates behind it money, plans, agendas, tasks, activities, projects, training programs, and other means that are managed as an integrated campaign.
Thus, when the "narrative" is launched against a country the size of Saudi Arabia, it is not a passing statement, but a complete project aimed at undermining the state's image and weakening the citizen's trust.
When this narrative is built on emotional foundations or flashy slogans, it lures those who lack verification tools into a realm of doubt.
But the narrative alone is not enough; propaganda requires funding... and here comes the role of the "check"; that is, the political and media money that finances platforms, writers, and tweeters, ensuring the continued production of hostile content.
Money does not only buy ideas; it also buys "voices," "timing," and "platforms," turning deception into a complete industry.
The Saudi social contract is based on allegiance, and without a doubt, it is a clear equation: the state provides security, stability, and development, while the citizen grants loyalty, support, and trust. This unique equation is what has made Saudi Arabia resilient in the face of the toughest crises. When there is a desire to undermine this contract, the narrative funded by checks becomes a primary means; because it seeks to disrupt the trust between the citizen and the state.
The hidden dimensions of this equation:
1- Timing: Campaigns often coincide with major achievements or decisions; aimed at diverting attention from successes to side discussions.
2- Geographic distribution: The majority of inciting voices are not from within Saudi Arabia, but from outside its borders, revealing an external dimension attempting to intervene in the internal equation.
3- Playing on emotions: Focusing on sensitive issues (religious, social, economic) to generate reactions that may weaken the citizen's trust in its institutions.
4- Digital amplification: Using thousands of fake accounts to enlarge the size of the narrative until it appears as if it is a genuine public opinion.
The strength of the Saudi state lies in its understanding of these games well; the confrontation is not only through media responses but also by enhancing achievements on the ground, intensifying direct communication between leadership and the people, and supporting national transparency with tangible projects.
The citizen, for his part, realizes that the social contract is not a written text, but a living experience that has been lived through generations, and that paid narratives cannot shake it.
The equation that seems simple: (Narrative + Check), carries within it a larger project aimed at undermining Saudi trust.
But what is absent from the makers of those equations is that the Kingdom possesses a stronger and more enduring equation: (Leadership + People + National Project = Absolute immunity against any paid narrative).


