تمكين مستقبل التنقّل الكهربائي.. شراكة إستراتيجية بين محمد يوسف ناغي للسيارات و«الفنار»

In a strategic move supporting the rapid transition to electric mobility in the Kingdom, Mohammed Yusuf Naghi Motors, the official dealer for Jaguar and Land Rover in Saudi Arabia, announced the signing of a new partnership with "Alfanar," a leading provider of innovative energy solutions in the Kingdom. This agreement represents a pivotal milestone in the company's journey towards a sustainable future and embodies a shared commitment to supporting the infrastructure for electric mobility in the Kingdom.

In a dynamic market that relies on quality, innovation, and national efficiency, partnerships between established family-owned businesses gain a special strategic dimension. Both Mohammed Yusuf Naghi Motors and "Alfanar" take pride in being Saudi companies belonging to families that have contributed to the development of the national economy, enjoying a solid legacy and a deep commitment to quality and excellence. "Alfanar" is a pioneering Saudi model in the electrical energy sector, responsible for designing, manufacturing, and providing high-quality energy solutions, led by a select group of national talents from the sons and daughters of the nation. This collaboration reflects a unified vision and a shared ambition for a sustainable mobility future that elevates the standards of innovation and service in the Kingdom.

Under this partnership, every customer who purchases an electric or plug-in hybrid vehicle from the Jaguar or Land Rover models at Mohammed Yusuf Naghi Motors will receive a home charging device "alfaCharge" with a capacity of 22 kW from "Alfanar," which will be installed professionally. The service includes installation, warranty, and after-sales support, providing customers with a comprehensive and convenient home charging experience.

This partnership comes after six months of intensive technical collaboration between the two teams to ensure full integration between the "alfaCharge" system and the current and future range of Jaguar and Land Rover electric models. The charging systems have undergone rigorous testing to ensure compatibility, guaranteeing customers a reliable and consistent charging experience that meets the strict quality standards for which both brands are known.

For his part, Reid Maxwell, General Manager of Jaguar Land Rover Saudi Arabia at Mohammed Yusuf Naghi Motors, stated: "This partnership goes beyond merely offering a product; it is a strategic step towards building a sustainable mobility future in the Kingdom. As the Jaguar and Land Rover family of vehicles gradually transitions to electricity, we are keen to provide the ideal infrastructure for our customers from day one. Through our collaboration with Alfanar, we ensure a smart and practical solution that fits the uniqueness of the local market."

Abdul-Moeen Al-Sufi, Director of Electric Vehicle Charging Solutions Product Line at Alfanar, confirmed: "We are proud of our partnership with Mohammed Yusuf Naghi Motors to support Jaguar Land Rover customers in the Kingdom on their journey towards electric mobility. The alfaCharge system is designed according to the highest global standards in terms of performance, safety, and reliability, ensuring a safe and efficient home charging experience."

Customers with every eligible purchase will receive a comprehensive set of ownership benefits, including a free home "alfaCharge" charger, with a comprehensive two-year warranty. The installation is fully carried out by certified technicians from "Alfanar," after conducting a field study of the installation site to ensure it meets the needs of each home.

Customers will also benefit from integrated 24/7 support provided by the customer service teams at Jaguar Land Rover, Mohammed Yusuf Naghi Motors, and "Alfanar." The advisory service includes guidance on optimal charging patterns, energy consumption efficiency, and vehicle care, providing a personalized experience that exceeds expectations.

The launch of this initiative comes at a pivotal time witnessing a significant increase in demand for electric and hybrid vehicles in the Kingdom, aligning with the goals of Saudi Vision 2030 in transitioning to clean energy and developing sustainable infrastructure. This collaboration is further evidence of Mohammed Yusuf Naghi Motors' leadership in innovation and its focus on providing solutions that meet the changing needs of customers.

The integration of "alfaCharge" marks the beginning of a broader strategy aimed at supporting the next generation of electric models from Jaguar and Land Rover. As the brand prepares to launch its upcoming electric vehicles, including the new generation of Jaguar electric cars and the flagship electric model from Range Rover, the infrastructure readiness provided by this partnership ensures a seamless electric mobility experience for customers in the Kingdom.

Through this collaboration with "Alfanar," Mohammed Yusuf Naghi Motors not only fulfills its promise to support the future of electric mobility but also redefines the concept of luxury electric vehicle ownership in the Kingdom of Saudi Arabia.

For more information about "Alfanar" and its innovative energy solutions, please visit: https://www.alfanar.com/

Explore the alfaCharge AC Smart device and the complete catalog of electric vehicle charging solutions through the following links:

https://www.alfanar.com/alfaCharge-AC-Smart

https://www.alfanar.com/catalogs/EV-Charger/electric-vehicle-charging-solutions.pdf