تنطلق السعودية في يومها الوطني الـ95، نحو تعزيز دورها الإقليمي والعالمي، وتثمين استثمارها في الإنسان السعودي.
في اليوم الوطني، وصلت المملكة لمكانة عالمية مرموقة، أهّلتها لتدعيم الركيزة الأساسية للنهضة السعودية التي قاعدتها الإنسان.
ولأنها دولة بحجم قارة، وإمكاناتها كبيرة، ومقدّراتها متعاظمة، أولت المملكة قطاع السياحة اهتماماً كبيراً، أضحى ذلك جلياً في الأرقام التي حققها القطاع أخيراً، وكشفت حجم التقدم الهائل والأرقام والمستهدفات المشهودة.
وأخيراً، أعلنت وزارة السياحة تحقيق برنامج صيف السعودية 2025 أرقاماً قياسية في المؤشرات الأولية للسياحة، إذ بلغ عدد السياح من الداخل والخارج في جميع وجهات السعودية أكثر من 32 مليون سائح، مسجلاً نمواً بنسبة 26% مقارنة بموسم صيف 2024، كما سجل إنفاق السياح من الداخل والخارج خلال الموسم نحو 53.2 مليار ريال، محققاً نمواً بنسبة 15% عن صيف العام الماضي، كما حققت عسير نمواً استثنائياً بعدد السياح القادمين من دول مجلس التعاون الخليجي بنسبة 49%.
عوامل عدة تقف وراء هذا النجاح، في مقدمتها جهود منظومة السياحة السعودية في تطوير القطاع، وتعزيز الترويج للمقومات السياحية الوطنية، ضمن مستهدفات رؤية المملكة 2030 الرامية إلى ترسيخ مكانة السعودية وجهة سياحية عالمية رائدة، عبر استحداث منتجات سياحية نوعية، واستضافة الفعاليات العالمية والأنشطة الثقافية، والارتقاء بجودة الخدمات السياحية بما يلبّي تطلعات السياح ويحقق مستهدفات رؤية المملكة 2030.
وكان وزير السياحة قد أطلق أخيراً، برنامج صيف السعودية تحت شعار «لوّن صيفك»، خلال ورشة عمل جمعت منظومة السياحة السعودية بالشركاء من القطاع الحكومي والقطاع الخاص، واستهدف ترويج ست وجهات سياحية متنوعة، منها البحرية في جدة والبحر الأحمر، والجبلية في كلٍ من الطائف والباحة وعسير، والفعاليات الكبرى مثل كأس العالم للرياضات الإلكترونية وموسم جدة وموسم عسير، التي ضمت العديد من البرامج والأنشطة والفعاليات والعروض المميزة.
يذكر أن جهود منظومة السياحة مستمرة في جذب السياح من مختلف دول العالم طوال العام، فالاستعدادات قائمة لإطلاق موسم الشتاء قريباً، الذي سيحمل معه الكثير من الفعاليات العالمية والمنتجات السياحية المبتكرة.
ملحق اليوم الوطني
في اليوم الوطني الـ 95.. لماذا اختار 32 مليون سائح «صيف السعودية»؟
23 سبتمبر 2025 - 02:58
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آخر تحديث 23 سبتمبر 2025 - 02:58
تابع قناة عكاظ على الواتساب
طاهر الحصري (جدة) taher_ibrahim0@
On its 95th National Day, Saudi Arabia is moving towards enhancing its regional and global role, and valuing its investment in the Saudi human capital.
On National Day, the Kingdom has reached a prestigious global status, qualifying it to support the fundamental pillar of the Saudi renaissance, which is based on its people.
As a country the size of a continent, with vast capabilities and growing resources, the Kingdom has given significant attention to the tourism sector, which has become evident in the numbers achieved by the sector recently, revealing the magnitude of the tremendous progress and the notable figures and targets.
Recently, the Ministry of Tourism announced that the Saudi Summer Program 2025 achieved record numbers in preliminary tourism indicators, with the number of tourists from both domestic and international sources across all Saudi destinations exceeding 32 million, marking a growth of 26% compared to the Summer 2024 season. Additionally, spending by tourists from both domestic and international sources during the season reached approximately 53.2 billion riyals, achieving a growth of 15% over last summer, while Asir recorded exceptional growth in the number of tourists coming from Gulf Cooperation Council countries by 49%.
Several factors contribute to this success, foremost among them being the efforts of the Saudi tourism system in developing the sector and enhancing the promotion of national tourism components, as part of the objectives of Vision 2030, which aims to establish Saudi Arabia as a leading global tourist destination by introducing quality tourism products, hosting global events and cultural activities, and improving the quality of tourism services to meet the aspirations of tourists and achieve the objectives of Vision 2030.
The Minister of Tourism recently launched the Saudi Summer Program under the slogan "Color Your Summer," during a workshop that brought together the Saudi tourism system with partners from the government and private sectors. The program aimed to promote six diverse tourist destinations, including marine destinations in Jeddah and the Red Sea, mountainous areas in Taif, Al-Baha, and Asir, as well as major events like the World Electronic Sports Cup, Jeddah Season, and Asir Season, which included many programs, activities, and special events.
It is worth noting that the efforts of the tourism system continue to attract tourists from various countries around the world throughout the year, with preparations underway to launch the winter season soon, which will bring with it many global events and innovative tourism products.
On National Day, the Kingdom has reached a prestigious global status, qualifying it to support the fundamental pillar of the Saudi renaissance, which is based on its people.
As a country the size of a continent, with vast capabilities and growing resources, the Kingdom has given significant attention to the tourism sector, which has become evident in the numbers achieved by the sector recently, revealing the magnitude of the tremendous progress and the notable figures and targets.
Recently, the Ministry of Tourism announced that the Saudi Summer Program 2025 achieved record numbers in preliminary tourism indicators, with the number of tourists from both domestic and international sources across all Saudi destinations exceeding 32 million, marking a growth of 26% compared to the Summer 2024 season. Additionally, spending by tourists from both domestic and international sources during the season reached approximately 53.2 billion riyals, achieving a growth of 15% over last summer, while Asir recorded exceptional growth in the number of tourists coming from Gulf Cooperation Council countries by 49%.
Several factors contribute to this success, foremost among them being the efforts of the Saudi tourism system in developing the sector and enhancing the promotion of national tourism components, as part of the objectives of Vision 2030, which aims to establish Saudi Arabia as a leading global tourist destination by introducing quality tourism products, hosting global events and cultural activities, and improving the quality of tourism services to meet the aspirations of tourists and achieve the objectives of Vision 2030.
The Minister of Tourism recently launched the Saudi Summer Program under the slogan "Color Your Summer," during a workshop that brought together the Saudi tourism system with partners from the government and private sectors. The program aimed to promote six diverse tourist destinations, including marine destinations in Jeddah and the Red Sea, mountainous areas in Taif, Al-Baha, and Asir, as well as major events like the World Electronic Sports Cup, Jeddah Season, and Asir Season, which included many programs, activities, and special events.
It is worth noting that the efforts of the tourism system continue to attract tourists from various countries around the world throughout the year, with preparations underway to launch the winter season soon, which will bring with it many global events and innovative tourism products.
