تشير معايير الانتماء إلى الطبقة الوسطى في أي مجتمع إلى وجود دخل من عمل منتظم، والقدرة على الادخار للمستقبل، والإيفاء بالالتزامات الشهرية الضرورية من فواتير وغيرها، إلى جانب توفير مبلغ مالي للطوارئ دون الحاجة إلى الاقتراض، وامتلاك مسكن، والحصول على تعليم جيد، وقدر من الرفاهية في السفر وغيره.
وهذه المعايير مجتمعة تعبّر عن ثقافة في إدارة الاحتياجات، وترتيب الأولويات، وكفاءة الإنفاق، وتطوير القدرات والمهارات، كما تكشف من جانب آخر رؤية التفاصيل الصغيرة قبل اتخاذ القرارات المالية تحديداً، والمحصلة من ذلك أن الطبقة الوسطى لم يعد ينظر إليها من زاوية الدخل المالي فقط، أو استهلاك الراتب الشهري، وإنما الصورة الأكبر هي في قدرة المنتمين إلى هذه الطبقة في تنويع مصادر دخلهم، وتحقيق الاستدامة المالية بالاعتماد على التخطيط، والتوازن، والتكيّف، والشفافية مع الذات قبل الآخرين.
اليوم كثير من دول العالم تشهد تراجعاً في معدل الطبقة الوسطى، ووصل بعضها إلى حد الهشاشة أو التآكل، وهذا التراجع له أسباب داخلية لدى الأسرة، وخارجية في معدلات التضخم وغيرها، ولكن الأهم ليس الوقوف عند حجم التراجع أو التقدّم، أو الحديث عن مضامين تتناول أهمية هذه الطبقة في استقرار المجتمع وتنميته، وهو أمر مفروغ منه، وإنما النظر بشمولية إلى واقع الحياة المختلف والمعقد اليوم، ورفع مستوى جودة القرار داخل الأسرة للتعامل مع التحديات الاقتصادية، ومصدر هذا القرار نابع أولاً من تغيير سلوك الفرد.
لا يمكن الحديث عن طبقة وسطى بالسلوك الاستهلاكي ذاته قبل عقد أو عقدين من الزمن، أو الحديث عن مصدر وحيد للدخل وهو الراتب الشهري، ولكن معطيات الواقع تشير إلى أن الدخل لو تضاعف مع سلوك استهلاكي مبالغ فيه لم نغيّر من هذا الواقع شيئاً، وبالتالي هذا السلوك بحاجة إلى قرار يتم فيه التخلّي عن عادات وربما تقاليد معينة كانت سبباً رئيسياً في هذا التراجع في أي مجتمع.
يضاف إلى جودة القرار لترشيد سلوك الاستهلاك تنويع مصادر دخل الأسرة، وهذا الجانب تحديداً أصبحت مكاسبه مع تعدد الفرص لتحسين الدخل متاحة، والاقتصاد التشاركي الذي يشهده العالم اليوم نموذج لهذا التحسين، وأنماط العمل الحر والمرن وعن بُعد جميعها تفاصيل مهمة في تشكيل هذا التنوع في الدخل.
نقطة أخرى مهمة؛ وهي ضرورة إعادة بناء منظومة الأسرة من الداخل في جانبين؛ الأول تعزيز ثقافة الادخار، وهو رأس المال على المدى البعيد، والثاني التخلّي عن فكرة الاستثمار للأبناء على مدى سنوات من توفير عقارات وسيولة نقدية وغيرها، إلى فكرة الاستثمار فيهم بالتعليم والتدريب والمهارات، مما يجعلهم قادرين على مواجهة تحديات الحياة مستقبلاً، فالاستثمار فيهم -وليس لهم- هو استثمار في ديمومة الطبقة الوسطى، حيث تزدهر الأفكار الاقتصادية، والتجارب والخبرات الحياتية، وريادة الأعمال، وتتحوّل إلى نواة لمشروعات يتجاوزون من خلالها طبقتهم الوسطى.
أحمد الجميعة
الطبقة الوسطى والسلوك الاستهلاكي!
10 سبتمبر 2025 - 00:26
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آخر تحديث 10 سبتمبر 2025 - 00:26
تابع قناة عكاظ على الواتساب
The criteria for belonging to the middle class in any society refer to having an income from regular work, the ability to save for the future, meeting essential monthly obligations such as bills, as well as providing an emergency fund without the need to borrow, owning a home, obtaining a good education, and enjoying a degree of luxury in travel and other areas.
These criteria collectively express a culture of managing needs, prioritizing, efficient spending, and developing capabilities and skills. They also reveal, on another side, an attention to small details before making financial decisions specifically. The outcome is that the middle class is no longer viewed solely from the perspective of financial income or monthly salary consumption; rather, the bigger picture lies in the ability of those belonging to this class to diversify their income sources and achieve financial sustainability through planning, balance, adaptation, and transparency with oneself before others.
Today, many countries around the world are witnessing a decline in the middle class rate, with some reaching a level of fragility or erosion. This decline has internal reasons related to the family and external factors such as inflation rates, among others. However, the important thing is not to dwell on the extent of the decline or progress, or to discuss the implications regarding the importance of this class in the stability and development of society, which is a given. Instead, it is essential to look holistically at the different and complex realities of life today and to elevate the quality of decision-making within the family to address economic challenges. The source of this decision stems primarily from changing individual behavior.
One cannot talk about a middle class with the same consumer behavior as a decade or two ago, or about a single source of income, which is the monthly salary. However, the realities indicate that if income were to double alongside excessive consumer behavior, we would not change this reality at all. Therefore, this behavior needs a decision to abandon certain habits and perhaps traditions that have been a major reason for this decline in any society.
In addition to the quality of decisions to rationalize consumption behavior, diversifying the family’s income sources is crucial. This aspect, in particular, has become increasingly beneficial with the multitude of opportunities to improve income. The sharing economy that the world is witnessing today is a model for this improvement, and freelance, flexible, and remote work patterns are all important details in shaping this income diversity.
Another important point is the necessity of rebuilding the family system from within in two aspects: the first is to enhance the culture of saving, which is the capital for the long term, and the second is to abandon the idea of investing in children over years by providing real estate, cash liquidity, and so on, in favor of the idea of investing in them through education, training, and skills. This makes them capable of facing life’s challenges in the future. Investing in them—not for them—is an investment in the sustainability of the middle class, where economic ideas, life experiences, and entrepreneurship flourish, transforming into the nucleus of projects through which they can surpass their middle-class status.
These criteria collectively express a culture of managing needs, prioritizing, efficient spending, and developing capabilities and skills. They also reveal, on another side, an attention to small details before making financial decisions specifically. The outcome is that the middle class is no longer viewed solely from the perspective of financial income or monthly salary consumption; rather, the bigger picture lies in the ability of those belonging to this class to diversify their income sources and achieve financial sustainability through planning, balance, adaptation, and transparency with oneself before others.
Today, many countries around the world are witnessing a decline in the middle class rate, with some reaching a level of fragility or erosion. This decline has internal reasons related to the family and external factors such as inflation rates, among others. However, the important thing is not to dwell on the extent of the decline or progress, or to discuss the implications regarding the importance of this class in the stability and development of society, which is a given. Instead, it is essential to look holistically at the different and complex realities of life today and to elevate the quality of decision-making within the family to address economic challenges. The source of this decision stems primarily from changing individual behavior.
One cannot talk about a middle class with the same consumer behavior as a decade or two ago, or about a single source of income, which is the monthly salary. However, the realities indicate that if income were to double alongside excessive consumer behavior, we would not change this reality at all. Therefore, this behavior needs a decision to abandon certain habits and perhaps traditions that have been a major reason for this decline in any society.
In addition to the quality of decisions to rationalize consumption behavior, diversifying the family’s income sources is crucial. This aspect, in particular, has become increasingly beneficial with the multitude of opportunities to improve income. The sharing economy that the world is witnessing today is a model for this improvement, and freelance, flexible, and remote work patterns are all important details in shaping this income diversity.
Another important point is the necessity of rebuilding the family system from within in two aspects: the first is to enhance the culture of saving, which is the capital for the long term, and the second is to abandon the idea of investing in children over years by providing real estate, cash liquidity, and so on, in favor of the idea of investing in them through education, training, and skills. This makes them capable of facing life’s challenges in the future. Investing in them—not for them—is an investment in the sustainability of the middle class, where economic ideas, life experiences, and entrepreneurship flourish, transforming into the nucleus of projects through which they can surpass their middle-class status.


