«عالم صافولا» توقع اتفاقية شراكة إستراتيجية مع جمعية «إطعام» في مبادرة حج بلا هـدر لعام 1446هـ

The "Savola World" Foundation has signed a strategic partnership agreement with the Saudi Food Bank Association "Itaam" in the "Hajj Without Waste" initiative for the fourth season of the initiative for the year 1446 AH / 2025 AD. The aim of the partnership agreement is to convey a positive image to the guests of Allah by promoting the culture of food preservation, being mindful of food resources, and raising intellectual awareness within the Islamic community during the Hajj season. This initiative aligns with the directions of Saudi Arabia's Vision 2030 to serve the guests of Allah, thereby enhancing social and food sustainability strategies.

The "Hajj Without Waste" initiative in its fourth season aims to collaborate with Hajj and Umrah companies and catering services to preserve 1,600,000 food aid packages, which include meat, fish, vegetables, fruits, dates, baked goods, canned goods, and other food items that will be distributed to approved entities and beneficiaries at the Itaam information center in Mecca. The initiative will also work within a dedicated production line for preserving and distributing sacrificial meats during the Hajj season.

For his part, Mr. Fahd bin Abdullah Al-Qasem, Chairman of the Board of Trustees of the Savola World Foundation, stated: "We take pride in the Savola World Foundation for signing a strategic partnership agreement with the Itaam Association in the 'Hajj Without Waste' initiative for the second consecutive year in the Hajj season of 1446 AH. We are proud of the pioneering role we played during last year's Hajj in reducing food waste rates, where more than 1,400 food aid packages were preserved, with a value exceeding 15 million Saudi Riyals. Today, we renew our partnership with Itaam and reaffirm our commitment at Savola World to achieve developmental and food security and to raise awareness among targeted groups to lead sustainable behavioral change and optimal use of food resources at the national level."

Meanwhile, the Chairman of the Board of Directors of the Saudi Food Bank Association (Itaam), Abdul Latif bin Abdullah Al-Rajhi, expressed the association's pride in the strategic partnership with Savola World for the second consecutive year, expressing gratitude from the Board of Directors of "Itaam" for the continuous interaction from "Savola" and the significant support it provides for innovative community initiatives, including the "Hajj Without Waste" campaign, which is being implemented in its fourth consecutive season as one of the most important and modern logistical experiences in the field of preserving food resources from potential waste.

Al-Rajhi pointed out that the fourth edition of "Hajj Without Waste," in which the Savola World Foundation participates, will witness - God willing - qualitative additions in logistical and marketing pathways, including red meat and an innovative mechanism for handling sacrificial animals.

In 2019, the strategic decision of the Savola Group to take a fundamental step reflecting the institutional development of the group was made, as the group separated its social responsibility and sustainability operations by establishing a non-profit charitable foundation, the "Savola World Foundation," which operates under the supervision of the National Center for the Development of the Non-Profit Sector. "Savola World" is a community development foundation that focuses its work in specialized areas, seeks to build strategic partnerships with various sectors, and contributes to developmental programs and finding sustainable solutions that address the needs and issues of the local community.