في خضم المتغيرات الكبيرة والتحولات العميقة التي طرأت على المجتمع والتأثيرات المتبادلة مع السوق، دخل الكثير من روّاد الأعمال الجدد إلى السوق راغبين أو مكرهين دون سابق معرفة أو تجربة لهم في مجالات الأعمال أو التجارة.
ينجح كثير من روّاد الأعمال هؤلاء نجاحاً متوسطاً أو نجاحاً باهراً في الداخل والخارج، ويتمكنون خلال فترة وجيزة من صناعة اسم وعلامة تجارية لأعمالهم، مما يتيح لهم كسر سقف المشاريع الصغيرة والمتوسطة سريعاً، وتمكن بعضهم من اللعب مع الكبار في هذا المجال خلال فترة وجيزة.
في المقابل يخفق البعض من روّاد الأعمال عند محطة مفصلية من المشي على حبل معلق بين الخبرة المحدودة وتراكم الخسائر بانتظار لحظة الانفراج التي قد تتأخر أو قد لا تأتي أبداً. فلماذا يفشل بعض روّاد الأعمال الذين تتماثل ظروفهم ومنطلقاتهم ومعطياتهم مع نظرائهم العابرين للنجاح بسرعة؟ أين يكمن سر نجاح هؤلاء وإخفاق أولئك رغم تماثل ظروف هؤلاء وأولئك في كثير من الأحيان؟
في الروايات المحكية والمتناقلة عبر الأجيال، قصة الأب الفلاح والأب التاجر، وما بينهما من اختلاف جوهري بين مدرسة الفلاح في تربية الأبناء، التي تقوم على أن العمل الجاد والتعب والصبر والمثابرة والنفَس الطويل هي الضمانة لزراعة البذور وسقيها والعناية بها وحمايتها من عوامل تقلبات الطقس والجفاف والرياح والأمطار ومن الآفات، وهذا ما يجب أن يتعلمه أبناء الفلاح سلاحاً لتحقيق النجاح والربح غير المرتفع لكنه مستمر في الحياة.
في المقابل، تقوم المدرسة الأخرى، مدرسة التاجر، بتربية الأبناء على فكرة الربح دون عمل أو جهد كبير، أي الربح أو الكسب السريع، دون حاجة للانتظار أو الصبر الطويل. فالتاجر يريد أن يعلم أبناءه على شراء البضاعة بأقل الأسعار وبيعها بأغلى الأسعار، دون حاجة لوقت طويل أو عمل منهك أو صبر ولو كان غير مستمر.
حين يكبر أبناء الفلاح معتمدين على أنفسهم يتصرفون بحكمة وصبر مهيَئين لتحمل التحديات بثبات ونفس طويل بعيداً عن المفاجآت والقرارات الطارئة والتقلبات، ويقبلون بالربح المعقول.
في المقابل ينشأ أولاد التاجر بسلاح رأس المال، وبعض أدوات السوق للكسب السريع والكبير، وقليل من الصبر والتحمل في التعامل مع المستجدات والمفاجآت غير المألوفة وغير التقليدية.
ما تقدم ليس وصفة علاجية لأي من المدرستين التقليديتين، ومن المؤكد أن ما تقدم لا يعني أن هذا هو التشخيص الوحيد للمشكلة التي نحن بصدد نقاشها ومعرفة مسبباتها ومآلاتها. كما أننا لسنا بصدد ترجيح أو تفضيل إحدى المدرستين على الأخرى، لأن الذكاء الاصطناعي والرقمنة والتقنية خلطت الأوراق وفرضت أدوات ومنهجيات جديدة للعبة السوق ومفاعيل المجتمع.
لقد فرض الذكاء الاصطناعي والرقمنة والتقنية على الفلاح والتاجر وأبنائهما وأبناء غيرهما من المهن المختلفة قواعد جديدة للعبة السوق، يمكن أن تجعل المهن كلها مهنة واحدة بعد فترة ليست بالبعيدة.
عبداللطيف الضويحي
أولاد التاجر وأولاد الفلاح..!
5 أغسطس 2025 - 00:11
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آخر تحديث 5 أغسطس 2025 - 00:16
تابع قناة عكاظ على الواتساب
In the midst of the significant changes and deep transformations that have occurred in society and the mutual influences with the market, many new entrepreneurs have entered the market, whether willingly or reluctantly, without prior knowledge or experience in the fields of business or trade.
Many of these entrepreneurs achieve moderate or remarkable success both domestically and internationally, and within a short period, they manage to create a name and brand for their businesses, allowing them to quickly break through the ceiling of small and medium enterprises. Some have even managed to compete with the big players in this field in a short time.
Conversely, some entrepreneurs fail at a pivotal moment, walking a tightrope between limited experience and accumulating losses while waiting for a moment of relief that may be delayed or may never come. Why do some entrepreneurs fail when their circumstances, starting points, and data resemble those of their peers who quickly achieve success? Where lies the secret of success for some and the failure of others, despite the fact that the conditions of these and those often resemble each other?
In the stories passed down through generations, there is the tale of the farmer father and the merchant father, highlighting the fundamental differences between the farmer's approach to raising children, which is based on the belief that hard work, effort, patience, perseverance, and a long-term vision are the guarantees for planting seeds, watering them, caring for them, and protecting them from the factors of weather fluctuations, drought, winds, rain, and pests. This is what the farmer's children must learn as a weapon to achieve success and a modest but continuous profit in life.
In contrast, the other school, the merchant's school, raises children on the idea of profit without significant work or effort, that is, quick profit or gain, without the need for waiting or long patience. The merchant wants to teach his children to buy goods at the lowest prices and sell them at the highest prices, without the need for a long time, exhausting work, or even patience, even if it is not continuous.
When the farmer's children grow up relying on themselves, they act wisely and patiently, prepared to face challenges with stability and a long-term vision, away from surprises, emergency decisions, and fluctuations, and they accept reasonable profits.
In contrast, the merchant's children grow up armed with capital, some market tools for quick and large gains, and little patience and endurance in dealing with new and unconventional surprises.
What has been presented is not a therapeutic recipe for either of the two traditional schools, and it is certain that this does not mean that this is the only diagnosis of the problem we are discussing and seeking to understand its causes and consequences. We are also not in the position of favoring one school over the other, as artificial intelligence, digitization, and technology have mixed the cards and imposed new tools and methodologies for the market game and the dynamics of society.
Artificial intelligence, digitization, and technology have imposed new rules of the market game on the farmer, the merchant, their children, and the children of other professions, which could make all professions one profession in the not-so-distant future.
Many of these entrepreneurs achieve moderate or remarkable success both domestically and internationally, and within a short period, they manage to create a name and brand for their businesses, allowing them to quickly break through the ceiling of small and medium enterprises. Some have even managed to compete with the big players in this field in a short time.
Conversely, some entrepreneurs fail at a pivotal moment, walking a tightrope between limited experience and accumulating losses while waiting for a moment of relief that may be delayed or may never come. Why do some entrepreneurs fail when their circumstances, starting points, and data resemble those of their peers who quickly achieve success? Where lies the secret of success for some and the failure of others, despite the fact that the conditions of these and those often resemble each other?
In the stories passed down through generations, there is the tale of the farmer father and the merchant father, highlighting the fundamental differences between the farmer's approach to raising children, which is based on the belief that hard work, effort, patience, perseverance, and a long-term vision are the guarantees for planting seeds, watering them, caring for them, and protecting them from the factors of weather fluctuations, drought, winds, rain, and pests. This is what the farmer's children must learn as a weapon to achieve success and a modest but continuous profit in life.
In contrast, the other school, the merchant's school, raises children on the idea of profit without significant work or effort, that is, quick profit or gain, without the need for waiting or long patience. The merchant wants to teach his children to buy goods at the lowest prices and sell them at the highest prices, without the need for a long time, exhausting work, or even patience, even if it is not continuous.
When the farmer's children grow up relying on themselves, they act wisely and patiently, prepared to face challenges with stability and a long-term vision, away from surprises, emergency decisions, and fluctuations, and they accept reasonable profits.
In contrast, the merchant's children grow up armed with capital, some market tools for quick and large gains, and little patience and endurance in dealing with new and unconventional surprises.
What has been presented is not a therapeutic recipe for either of the two traditional schools, and it is certain that this does not mean that this is the only diagnosis of the problem we are discussing and seeking to understand its causes and consequences. We are also not in the position of favoring one school over the other, as artificial intelligence, digitization, and technology have mixed the cards and imposed new tools and methodologies for the market game and the dynamics of society.
Artificial intelligence, digitization, and technology have imposed new rules of the market game on the farmer, the merchant, their children, and the children of other professions, which could make all professions one profession in the not-so-distant future.


